reuse reduce recycle


The road to sustainable packaging is underway worldwide, we are ecstatic to see so many businesses following stride and   introducing sustainable choices. But enough about others, we want to tell you all about INSIGHT, and our choice to REUSE REDUCE RECYCLE.

Firstly, what is sustainable packaging?

A widely shared definition of sustainable packaging is, “Sustainable packaging is the development and use of packaging which results in improved sustainability. This involves increased use of life cycle inventory (LCI) and life cycle assessment to help guide the use of packaging which reduces the environmental impact and ecological footprint.”

Why do we need sustainable packaging?

Sustainable packaging is highly important in the modern world. It reduces the ecological footprint of all stages in a product’s life-cycle. Sustainable packaging helps both the producer (INSIGHT) and the consumer (YOU) to reduce environmental impact. The impact humankind has caused for the planet is by far one the greatest challenges faced today, and will continues to future generations. Making change now increases positive change for the planet and for those who will inhabit it for years to come. So, with a view to greater social and environmental responsibility, it is necessary to continually improve packaging design AND innovate each phase of the product life cycle, hence our philosophy to REUSE REDUCE RECYCLE.

Tell me more…

The concept of Life Cycle Design is becoming increasingly popular in the packaging world. It’s a design methodology based on the concept of Life Cycle Assessment, which is the analysis of the life cycle of products. In short, thinking about packaging throughout its life cycle, from production to logistics, from distribution to consumption, up to its recycling: the objective, as mentioned above, is to minimise waste, reducing the impact on environment and society. A main feature of Life Cycle Design is the process of packaging reuse. Designing a bottle, a jar or a box that can exist beyond the life expectancy of the product it contains; this is the best way to act eco-responsibly, giving added value to the product itself. For this reason, INSIGHT is proud of packaging designed not only to be used and recycled but also to be reused. All our bottles and jars, once their primary function of preserving, protecting or transporting products has been exhausted, can be transformed into something else, through innovative and above all, sustainable solutions.


Exfoliation, the answer to perfectly smooth and healthy skin. If you aren’t already exfoliating as part of your standard skin care routine, we suggest adding the step in immediately (thank us later). An exfoliating treatment involves removing dead skin cells from the surface of your skin via various methods including chemical, physical or by use of an exfoliation tool. Insight Skin Body Scrub is a physical method whereby the product contains small particles that gentle buff the surface layer of the skin to eliminate dead skin cells. Although your skin naturally sheds dead skin cells to make room for new ones every 30 days our so, often, dead cells are still present. When they do not fully shed, the result can be dry, flakey patches and clogged pores, exfoliating prevents all of these possibilities.

Benefits of using Insight skin Body Scrub are:

  • Improved skin appearance (bright, smooth and even)
  • Healthier pores that remain free of debris
  • Increased blood circulation (exfoliating stimulates blood flow under the skin)
  • Restored natural hydration to the epidermis and therefore creates the perfect base for absorbing nutrient rich creams or other subsequent treatments


Our wonderful body scrub contains Organic Rooibos Extract, Quartz Scrub and Cherry Scrub. Organic Rooibos Extract is packed with antioxidants and is rich in alpha hydroxy and zinc; health boosting ingredients for skin. Alpha hydroxy not only reduces the signs of ageing but also revitalises the skin. Zinc heals wounds, protects against UV rays and has anti-inflammatory properties, which could alleviate acne, pimples and sunburn. Quartz Scrub is a purifier that opens the heart at all levels. This wonder ingredient delivers inner healing, clear complexity and rebounds negative energy. Its greatest skin healing qualities are its ability to reduce and release impurities and stresses int he skin. Cherry Scrub is super charged with vitamins and antioxidants, it can even be considered the holy grail of skin-brightening. There is also an abundance of vitamins A, B, C and , which are famous for sustaining the healthiest skin and for helping with pigmentation and skin rejuvenation.

How to use: massage on damp skin, then rinse.

  • NICKEL TESTED < 0,5 ppm
insight skin body scrub
add volume to flat hair

10 Tips And Tricks: Add Volume To Flat Hair

We all dream of thick, voluminous hair, and when we see celebs and influencers online or in magazines with beautiful big bounce, it can be frustrating! Unfortunately, there are a fair few reasons why your hair is on the flat side. But, before you get disheartened, there are bundles of things you can do to add volume to flat hair! Plus, you can never believe what you see online or in magazines, your favourite influencers and celebs probably have the same hair struggles you do! Here are our professional tips to add volume, bounce and a big smile!

1. Use a light volumizing shampoo and conditioner 

Volume starts in the shower! No we don’t mean your loud music, but that may help too, so pump the tunes! We mean your shampoo and conditioner! Make sure you are using a super lightweight product that is specially designed to add volume and moisturise. Try our Volumizing, Volume Up range!
insight volumizing shampoo
INSIGHT Volumizing, Volume Up shampoo

2. Don’t apply conditioner on your roots 

We would be lost without conditioner! But, did you know it should only be used on your mid-lengths to ends? We’re all guilty of slathering a handful all over our heads, but this is a prime hair flattening mistake! When you cleanse your hair with shampoo,  your cuticles open up looking for nourishment and moisture, when you dump a truckload of conditioner on scalp (a natural oil source) it will suck up the conditioner and hold it, making roots greasy, heavy and of course, flat! This little trick will not only add volume to flat hair but will also stop you having to use 3 bottles of conditioner to every 1 of shampoo!

3. Blow-dry 

Chances are, if you have flat hair, it probably air drys super fast and straight! But don’t be tempted to sky the blow-dry if you want that volume! Use a volumizing treatment spray and get that blow-dry technique down (tips below). For incredible volume, hydration and hair health, try INSIGHT Volumizing Volume Up Hydrating Spray:
insight volumizing volume up
INsight volumizing volume up spray

4. It’s all in the technique 

Start off your drying journey with your head flipped upside -down, no need for a hair brush at this point. This lifts hair at the root and will rough up your cuticle for max volume.  Once  your hair is a little over half dry, flip back up to the real world and start blow-drying the mid-ends to smooth and soften. Avoid flattening your roots and losing the texture you just worked so hard to add!

5. Roll up, roll up

Post blow-drying, section off flat pieces of hair (parallel to your shoulders) at the crown, and roll them into Velcro rollers. Heat the rolled hair with a hairdryer and allow to cool, or blast with the hairdryer’s cool setting; you’ll get an instant hair crown!

6. Get Colourful

Add colour for texture! Fine hair will transform after a full head of highlights! Your cuticles will get a little rough, meaning your hair will lift and hold styling longer. Head to your local INSIGHT salon for best colour results with the least possible damage!  
INCOLOR: Professional hair colour
INCOLOR: Professional hair colour

7. Dry shampoo 

Dry shampoo is your best friend when looking to add volume to flat hair! Not only can you achieve volume, but with a powder you can make hair appear thicker and fuller, prolong your styling, and cleanse your scalp! Check out INSIGHT’s Daily Use Bodifying Dry Shampoo for all these fabulous benefits!
insight daily use dry shampoo
INsight Daily Use Dry Shampoo

8. Take a break 

You shouldn’t be shampooing daily anyway, but with flat, thin hair you should be shampooing even less! Cut back on the hair washing and opt for a high quality dry shampoo to fill in the days (above). You’ll see the volume difference within the week!

9. Use soft-hold hairspray

When using hairspray, always use soft-hold, heavy products will weigh your hair down and make it appear even flatter! Our INSIGHT Styling Medium Hold Ecospray will blow you away! You’ll get soft hold, beautiful volume and added healthy shine! Oh, and did we mention, it smells INCREDIBLE!!!  
insight styling medium hold ecospray
INsight Styling Medium Hold Ecospray

10. Learn to love mousse 

We all fear mousse thanks to our parents! Mousse has come a long way since its frozen, crunchy, drying, old school formula. Today, mousse is soft, hydrating and fabulous! Using a small amount on wet hair and combing through to ends before blow drying will give you serious lift! Try INSIGHT’s Volumizing Shaping Ecomousse for body, elasticity and oomph!
INsight Volumizing Shaping Ecomousse
INsight Volumizing Shaping Ecomousse
We hope you have enjoyed our 10 Tips And Tricks: Add Volume To Flat Hair blog! Let us know which tips and tricks you have tried and tested to add volume to your flat hair! Tell us on Facebook or Instagram.    
INCOLOR: Professional hair colour



Click the link Below to read our clarification of INSIGHT skin testing guides


INSIGHT Incolor patch testing in action!

Whether you’re a long term Incolor technician or you’re new to INSIGHT, you’ll know how important it is to carry out skin testing. Below is a video guide of how to test INSIGHT products.

SLS and SLEs

SLS and SLES: What’s the difference?

Let’s compare SLS and SLES!

If you’re on our website, chances are you’re a conscious haircare lover, and you may already be familiar with SLS’s and SLES’s. But if not, SLS stands for Sodium Laurel Sulphate, and SLES stands for Sodium Laureth Sulphate. SLS and SLES are both surfactants that get added to health and beauty products to create the lathering affect we became so used to. We’re going to dive deep into the difference between SLS and SLES and help you understand why you’ll never find such nasties in our products!

What is SLS?

Sodium Lauryl Sulfate (SLS) is and ingredient found in many everyday products. It produces the foamy lather that we deem ‘normal;’  we expect soap, face wash, toothpaste, shower gels etc to all have this quality, however none of these products actually need SLS. Despite SLS being deemed safe, it has been identified as a key skin irritant. Manufacturers must limit the amount of SLS in their products due to its harmful effects. We wonder, if the concentration of SLS must be controlled and regulated due to harming of skin, why use it at all? None of our products contain SLS, and they never will! Find out more about our ingredients here.

Why you should stop using SLS

If you are a sufferer of  sensitive skin or skin conditions such as eczema or dermatitis, you’ll want to avoid all products containing SLS. SLS disrupts the the natural oils that maintain the skins integrity; it damages the outer layer of the skin causing dryness, cracking and tenderness, and also reduces the skins ability to fight allergens. Similarly, for those who suffer with acne (mild or severe), products containing SLS may be contributing to breakouts. Not only does SLS affect skin, it is known to be responsible for hair loss and decreased health/strength of our hair! SLS is only designed to be in contact with our bodies for a very short period of time before irritation occurs, yet it is difficult to fully remove! SLS often remains in our hair follicles post washing, which leads to weakened, damaged hair. In our opinion, SLS is best left for use in household cleaning products!

What are SLES?

Now we understand what SLS’s are, let’s get to SLES.  Sodium Laureth Sulfate (SLES) is the chemically adapted child of SLS. Also, an inexpensive, synthetic foaming agent, SLES is produced when SLS undergoes a process called ethoxylation. Although this process helps  to make SLES more water-soluble and less skin-irritating,  it can be accidentally contaminated with a chemical called 1,4 dioxane causing impurity and irritation. Despite being deemed as less damaging, we believe any synthetic agents such as these do not belong non our bodies!

Our favourite SLS and SLES FREE products this month!!

INSIGHT Blonde Cold Reflections Mask!





After hearing about SLS and SLES, what’s your opinion? Will you be banishing SLS and SLES from your hair and beauty routine?
Comment below, or tell us on Facebook or Instagram!
silicone based hair products

The Truth About Silicone Based Hair Care

You’re probably using silicone based hair care products right now, without even knowing! Have you noticed the growing number of people shunning silicone from their day to day hair care and beauty routines? This is why…

What is silicone? 

Silicone is a manmade substance that has been used for years in household products, cosmetics, and hair care products; from shampoos and conditioners to serums and heat protectors. Far from natural; silicone is a rubber/plastic like substance. It is primarily used as a sealant against water and even air!

What does silicone do to your hair?

Silicone seals each hair strand and creates the illusion of shine; a fake shine that is far from healthy, it’s simply a refection from the plastic like substance. The shine you should desire comes from your hair cuticle layers being sealed naturally, and reflecting light. This is only possible when your hair is deeply nourished, hydrated and healthy. In addition to false shine, silicone weighs the hair down, making it limp, lifeless and eventually extremely dull. As silicone makes a seal around each hair, moisture and air cannot penetrate it. Would you starve a plant of water and air? What would happen? Your hair will become unbelievably brittle and dry, leading to breakage and frizz. Also, the silicone layer becomes a magnet for dirt and build up. So, essentially, we have shiny celeb locks for a day or so, until we attract all kinds of nasties from products and pollutants. Overall, silicone blocks nutrients and essential moisture penetrating your hair and leads to an unhealthy, weak condition and look.

How do I find silicone on product labels? 

There are many types of silicone so start memorising! In general, search for all words ending in ‘cone.’ Here’s a list of some main ones you’ll find in your hair products:
  • Cyclomethicone

  • Dimethicone

  • Methicone

  • Dimethiconol

  • Amodimethicone

  • Cyclopentasiloxane

  • Pheryl Trimethicone

  • Stearyl Dimethicone

Why are silicones in our hair care products?

As with many older ‘revelations,’ we would value results rather than effects. Remember old school hair spray! It made our hair stay in desired styles that were ‘cool’ yet it was ruining the planet, and our hair. We adapted ingredients and technology as we became more educated; counteract hairsprays damaging effects. We have now collected the evidence and educated ourselves enough to rethink silicone in our hair care! Silicone was placed in hair products for its silky looking finish; just what we want right? But at what cost when other natural ingredients do it just as well, if not better!

Breakdown: Why you shouldn’t use silicone based hair care products

  • Your hair cannot breathe

  • Your hair cannot access essential nutrients

  • Moisture cannot penetrate your hair

  • Silicone attracts build up

  • Your hair will become dull, lifeless and brittle

  • Your hair will become more prone to breakage

  • It is difficult to remove

  • Silicone masks the true condition of your hair

Are silicone based hair care products dangerous? 

Silicone is non-toxic, and technically not dangerous to use. The only thing it affects is the appearance and integrity of your hair.
It must be noted that there are many different types of silicone, some of which are worse for your hair than others.

Don’t believe everything you read on labels! 

Many brands market themselves as “100% silicone-free” yet are far form it! What they are really saying is that they only contain the silicones that they deem ‘friendly’ and ‘less damaging.’ Always read product ingredients and be aware of what is inside your hair care!

What to expect when you ditch silicone filled hair care products

Firstly, this is a process! Stripping silicone will make your hair feel extremely different! It can feel rough, coarse and unhealthy, but that is OK!!! You’re on the path to the healthiest hair of your life! You will need to strip the silicone with a natural shampoo, and then you will need MOISTURE MOISTURE MOISTURE! Use a shampoo and conditioning range targeting dry or damaged hair, and make sure you use a rich mask a couple of times in the first week of the switch!

Have you ditched silicone based hair care products? Let us know your experience below or message us on social media!

  Read the INSIGHT ethos, we will never use silicone in our hair care!
Did you enjoy our blog on silicone based hair care? Let us know below!
Stay up to date on Facebook & Instagram.
sulphate free shampoo blog image

What is Sulphate Free Shampoo?

What is sulfate free shampoo?

Sulphate free shampoo is a growing trend in the haircare industry. But why? Has it been discovered that sulphates are dangerous? Damaging to hair? Maybe we just don’t need them?

Do you read your hair and beauty product labels? If you do you’ll probably have noticed that many products including shampoo, cleanser, body wash and even toothpaste can include sulphate! So, what is sulphate? Should I avoid it? Let’s explore.

What are sulphates?

  sulphate     A Sulfate is a salt that forms when sulphuric acid reacts with another chemical. It’s a broader term for other synthetic sulphate-based chemicals you may be concerned about, such as Sodium Lauryl Sulphate (SLS) and Sodium Laureth Sulphate (SLES); these two types are most commonly used in the haircare industry. If you’d like to know the difference between SLS and SLES click here. They’re derived from sulphur which does in fact occur naturally, yet is usually synthesised from petrolatum) and Lauryl alcohol (often from coconut oil). Sulphates have long been added to many products (as mentioned above), due to their foaming, oil and grease emulsifying, polishing abilities.

Are sulphates safe to use? 

The consensus among scientists is that sulphates are generally safe for use in our products. However, sulphates have been known for their skin irritating effects, frizz causing, colour fading, and skin/hair dehydrating!

So, what’s so bad about sulphates? 

Besides the negative skin and hair results, when looking at Sulphates from a conscious perspective (as we do at INSIGHT), we question the sustainability of those using sulphates! We at INSIGHT choose products that do not have a negative affect on the planet! Companies using sulphates are using Petrolatum;  a diminishing material- the main reason Eco-friendly, sustainable companies are banishing the ingredient from their products!

How to spot sulphates in ingredient lists

When searching ingredient lists look out for:
  • SLS (Sodium Laureth Sulphate)
  • Sodium Lauryl Ether Sulfate
  • SLES (Sodium Laureth Sulfate)
  • SDS (Sodium Dodecyl Sulfate)
  • Sulfuric Acid Monododecyl Ester Sodium Salt
  • Sodium salt
  • Hydrogen Sulphate Dodecyl alcohol
  • Sodium Dodecane Sulfate
  • Sodium Monododecyl Sulphate

Sulphate free shampoo and your hair type 

You may be wondering what benefits sulphate free shampoo come with! Let’s answer this in accordance to your hair type!

Is your hair curly or frizzy?

  When introducing sulphate free shampoo to curly or frizzy hair, you will see immediate difference!  Sulphate lifts the hair cuticle, making it particularly prone to frizz. The drying effects of sulphate will also make curls less manageable and the internal formation of the curl weaker! Opt for a sulphate free shampoo!
We recommend:
insight anti frizz shampoo
INSIGHT Anti Frizz Shampoo

Is your hair coarse or dry?

  If you want smooth and soft hair rather than coarse, dry hair, ditch the sulphate! Along with curls or frizz, your hair needs natural oils to stay put! Shampoos with sulphates wash all of these brilliant shine giving, healthy oils down your drain! A sulphate free shampoo will dramatically improve the hydration of your hair, leaving it feeling soft and smooth!

We recommend:

insight dry hair shampoo
INSIGHT Dry Hair Shampoo

Is your hair coloured or damaged?

Whilst sulphate free shampoo is great for thicker hair, is it also as good for thin and damaged hair? Absolutely! Sulphate free shampoo will be extremely gentle on your coloured or damaged hair. As in the two previous cases, you want to keep those natural oils to nourish and replenish lost health. In this case we would also suggest you use a mask for damaged or coloured hair!

We recommend:

insight damaged shampoo
INSIGHT Damaged Shampoo
8 wellbeing tips during lockdown

Boost Your Wellbeing Now: 8 Wellbeing Tips During Lockdown

We’re on our third lockdown, and it can be a struggle to stay positive! We need to work on our wellbeing to come out of this healthier and stronger than before! We’ve put together 8 wellbeing tips during lockdown to boost your zen.

8 wellbeing tips during lockdown

1. Look after your mental health

Some of the main reasons for deteriorating mental health include change, uncertainty and loneliness. No wonder why we’re all feeling a bit down!

There are several benefits associated with positive mental wellbeing, including:

  •       Reduced stress and anxiety
  •       Improved moods and clearer thinking
  •       A greater sense of calm and increased self-esteem
  •       Improved relationships
There are many ways you can support positive mental health, lots of which will be personal to you, however the following points will contribute greatly.

2. Know your own mental health needs

Mental health can be a difficult subject, many people may not understand their true feelings, nor be able to express them.  But, this exploration and understanding is important when dealing and managing mental health and stress. We’re here to help you understand with some questions:
  • Are you more irritable lately? Perhaps in situations you wouldn’t have been before.
  • Are you less tolerant of those around you?
  • Are you still engaging in activities that you enjoy?
  • How is your concentration?
  • Are you feeling overwhelmed?
  • Are you worrying about your future? Which part?
  • Are you taking time for yourself?
  • Has your sleep changed? more/less
  • Are you following a routine?
  • Are your eating habits the same as usual?
If you are noticing changes to your normal behaviour, this is a sign you may be struggling. We are living in strange times, our routines have been thrown out the window, it is perfectly normal to respond to these changes with stress and anxiety.  But, when we understand and process how we feel about this change we are 1 step closer to improved mental wellbeing.

Let’s take back control! When we feel in control of our lives we feel better about our mental state! So, dig into your mind, how are you feeling right now? What is causing your stress/anxiety? Writing these thoughts down can help you feel like you are controlling your emotions, seeing them objectively and then therefore being able to respond with clarity and control. You may find it helpful to share these thoughts with a trusted friend or family member for another view. Often, our worries are made bigger in our own minds.

There are many other useful resources for dealing with mental health during COVID-19 on the GOV website , on MIND, and the NHS.

3. Practice mindfulness

No matter what is happening around us, the stress we’re experiencing, where we are in the world, mindfulness can help to ground us and make us fully present in the moment.

Practising mindfulness helps to reduce stress and anxiety, improve memory, and helps with concentration. When incorporating the method long term there is significant benefit to how improvement in emotional health, relationships and communication.

To start your mindful journey click HERE.

4. Stay connected

One of the most important wellbeing tips during lockdown is to stay connected! It is important to be in touch with family and friends in such difficult times! With the vast technology we have accessible, we have no excuse, and it’s never been easier!

Not seeing our loved ones face to face can impact our mental health! But, keeping in touch and communicating with them regularly can help! Of course it is not the same as giving our best friend a huge hug, but a little communication can be a huge mental boost.

We all have our own way of cheering up our loved ones online! Try our some new platforms! Maybe even get dancing on TikTok and connect with people around the world!

5. Eat a healthy diet

We all learned from Lockdown 1.0! Comfort eating and midweek wine did nothing for our mental or physical wellbeing! If you’ve not learned just yet, its a great time to start! It’s the new year after all! The benefits of a healthy diet are endless! If you need some help find info HERE.  

6. Keep moving! 

Physical health is just as important as mental health at a time like this. In fact, working on your physical health can boost your mental health! Gyms may be closed  but that is no excuse! There are plenty of ways to keep you body moving!
  • Go for a bike ride
  • Join a virtual fitness class (TV, Instagram, YouTube etc)
  • Go for a walk (close by)
  • Order some home weights
  • Get cleaning (heavy cleaning is a great workout)
  • Get some resistance bands (strengthens muscles & mobility)
  • Follow an online Yoga class
  • Start ‘couch to 5K’ if you want to start running

7. Challenge yourself

This point is very broad! It can be about fitness, self care/development, your job or anything you like! By having a goal and setting a challenge you set yourself a purpose! This is great for mental wellbeing! Choose a realistic goal and begin your journey!

8. Get your beauty sleep

A final, but one of our VERY important wellbeing tips during lockdown, is to SLEEP! If you aren’t sleeping well, your whole body is suffering! The lockdown disruption is causing us to slip into bad sleep habits! We need to practice good sleep hygiene:
  • Stick to a sleep schedule – wake up at the same time EVERYDAY
  • Try not to nap in the day
  • Include wind down time in your day (30 minutes before bed)
  • Practice healthy living in the day (be active, get daily light exposure, reduce alcohol consumption, don’t smoke, don’t eat too late)
  • Avoid caffeine or alcohol late at night
  • Optimise bedtime (buy a quality comfortable mattress, buy cotton breathable sheets, set a cool temperature, use calming scents, ensure silence, block out light)
For more information see HERE.
Follow us on social media for more wellbeing tips!
What did you think of our 8 wellbeing tips during lockdown, and what are you doing to enhance your wellbeing?
Comment below!
damaged hair

How to treat Dry Hair: 10 Amazing Tips

Treat dry hair with these 10 steps!
Is your hair lacking luster, looking particularly frizzy, and feeling hopelessly brittle? The cause is most likely DRY HAIR! Dry hair not only looks unhealthy, it is prone to breakage and flyaways, and can be particularly difficult to tame. If you want to reclaim your silky, sleek hair then this blog is for you.

1.Wash Your Hair Less

Washing your hair too often can lead to very dry hair! If you’re a daily washer, you will be lucky to see hydration in your locks! Washing often strips your hair of natural oils and overall moisture. Cut back and wash your hair every other day, or every three days if you can! When you reduce hair washes, your hair starts to clean itself more efficiently and locks in all that moisture! When easing off the hair washes you may experience greasy hair in the first few weeks, use a little dry shampoo to soak up extra oil. The excess oil production will subside!

2. Go Sulfate Free

INSIGHT is always Sulfate-free, and for good reason! Sulfate strips hair of natural oils. leaving it painfully dry!

dryhair shampoo
damaged shampoo

3. Reduce Heat Styling

We all know that heat goes hand in hand with dry hair! If you’re one to use the hottest setting on your hair dryer followed by straighteners everyday, then its no wonder you hair may be feeling dry! Limit your styling with heat tools! When do absolutely have to use them. always use the lowest heat setting and ALWAYS use heat protection!
See INSIGHT heat protection shield
treat dry hair
INSIGHT heat protection shield 150ml

4. Apply A Mask

Dry hair needs all the moisture it can get! By adding a weekly treatment specifically designed for dry hair you will have a head of hydrated hair In no time! INSIGHT DRY HAIR MASK is bursting with a special mix of ingredients designed to nourish dry and dull hair, without weighing it down. The treatment strengthens thin and fragile hair, penetrating the capillary material and giving elasticity, volume and softness. MASK ingredients includes: Organic Oat Extract: Calming, Emollient, Reconstructive. Nourishing Complex (Coconut Oil, Illipe Butter, Sweet Almond Oil).

dry hair mask

5. Brush With Natural Bristles

Treat dry hair with natural bristles! If you have dry hair, brushes with synthetic bristles will snag and rip your hair, leading to some serious damage. They can also cause flyaways and static, which will make your hair look unruly and unkept. Brushes with natural bristles are a lot more gentle on the hair.

6. Turn down the Heat

Hot showers damage your hair by stripping the valuable oils, leading to dry and brittle hair. Hot temperatures will also dry out the scalp, causing a dry, flakey and itchy scalp! Turn down that heat to treat dry hair! If possible, on your final shampoo/conditioner rinse, or just before getting out the shower, turn down the temperature to as cold as you can stand. This seals the cuticle and locks in extra moisture, leaving your hair looking shiny, hydrated and nourished. 

7. Use Dry Hair Focused Shampoo & Conditioner

When you are treating a hair concern you must use the correct products! Products are specially formulated with specific ingredients that scientists have spend years perfecting to help you! Don’t reach for the Shampoo on offer at your local supermarket and say ‘that’ll do,’ believe us. it won’t! INSIGHT DRY HAIR range has been specially crafted to gently detangle, nourish and deeply repair dry hair. It restores shine and softness to even the driest of hair! Try it for yourself!  
dryhair shampoo

8. Eat Omega-3

Treat dry hair with food! Our diet has an impact on our hair, those who suffer with dry hair need to increase their Omega-3 fatty acids! A diet rich in Omega-3 can help your scalp produce more natural oils for subsequent nourished and hydrated hair.

Sources of VEGAN Omega-3:

  • Chia Seeds
  • Ground Linseed
  • Hemp Seeds
  • Walnuts
  • Rapeseed Oil
  • Omega-3 Supplements
  • Seaweed & Algae
  • Flaxseeds
  • Edamame
  • Kidney Beans
  • Soybean Oil

10. Get Regular Trims

If you have a little look at your hair, you’ll notice that the ends are by far the most dehydrated and Brittle. You can even see some splits going on! To ensure your hair is looking it’s best and healthiest, you should have your hair trimmed every six to eight weeks.
Now you know how to treat dry hair you can have luscious locks again in no time!
Let us know if you enjoyed this blog! Comment Below!
prevent brassy hair

How to Prevent Brassy Hair: Top Tips for Blondes

There’s nothing worse than watching your creamy, cool blonde turn an unflattering yellow! But, why does this happen, and what can you do about it? We’ll answer all of your questions and make sure you know how to prevent brassy hair in the future!  

What is Brassy Hair?

  If you’ve ever lightened your hair, you’ve probably experienced brassiness! It’s a common concern for blonde hair, but that’s not to say brunettes don’t experience brassiness too. Brassy tones occur when lightened hair starts to develop yellow or orange tones. We’ll be exploring how to avoid brassiness and keep your beautiful cool tones for longer!  

Why Does Hair Turn Brassy?

So, why the hell does this happen I hear you ask!  Well, there are many reasons for brassiness!

1. Your natural hair has brassy undertones

Unless you’re blessed with natural, milky white blonde hair, or you carry the ashiest of ash tones, there’s a big chance you’ll have to put some effort into the brassy battle! Sadly, it’s just life! Warm undertones will fight against bleach and toner so you’ll need a solid plan to keep your cool!

2. Chlorine and Sun

Although sunbathing and taking a dip in the pool sounds like pure bliss, it will be causing your hair some brassy stress!

3. Box Dyes and home lighteners

Do you know what’s inside dox dye and home lightner??? NOR DO WE! The list of chemicals and crazy ingredients is too much for us to handle! That’s why we stay well away! The best products = the best results! Always use professional colour!

4. Mineral deposits

Who knew our beloved shower could be to blame for brassiness? Some areas have particularly hard water, meaning it has a high concentration of minerals. Hard water can wreak havoc on your beaming blonde, turning it bitter and brassy.

5. Sulfates in your products

Shampoos that rely on sulfates to cleanse your hair are essential just stripping your locks of natural oils! This will leave your hair extremely rough and dry! Think scarecrow! When your hair is in this condition, brassiness is almost guaranteed!

How to prevent brassy hair?

Dry hair immediately

  Leaving your hair to air dry is best right? Wrong! When your hair is left wet, the more the purple/blue molecule (the contrasting colour of yellow/orange) will be lost from the hair. Instead, dry your hair as soon as you get out of the shower. Of course, always use a heat protection spray! Alternatively, you can wrap your hair every so often if you are reducing heat styling.


  • INSIGHT PROFESSIONAL heat protection shield 150ml
insight professional heat defence shield

Choose natural

Find sulphate free products! Remember we mentioned scarecrows, you don’t want that, nobody does! Sulphates and chemicals are used to make your products super foamy, this is what strips away natural oils. All of INSIGHT’s products are sulphate-free, and we also offer products that double up as colour protection! We’re baffled as to why sulphate stuffed shampoo still exists! If only everybody knew the damage it causes! Spread the word!


  • Insight Anti-Yellow Shampoo 400ml
insight professional anti-yellow shampoo
Insight Anti-Yellow Shampoo 400ml

Choose the Best Blonde for You

Are you a level 5 and want to work straight towards a  10? You’re asking for disaster! In theory you shouldn’t lighten your hair more than two shades from your natural colour, but of course we all like to push boundaries. Don’t say we didn’t warn you though! Instead of an all over colour in a single session, you’ll need to gradually guide your hair lighter! Highlights are your friend! You have less chance of brassiness with multiple salon visits and gradually straying from your own natural shade. Talk to your INSIGHT colourist, they can best advise!

Turn down the heat

We all love a steamy shower,  but NEWS FLASH, hot water is bad for your hair (and your skin while we’re handing out advice)! So, another tip on how to prevent brassy hair is to use cooler temperatures to help preserve your colour; that means stop using scalding water in your shower! Has your hair dresser ever asked you if you wanted a cold rinse at the end of your shampoo and you’ve looked at them in horror wondering why they’re offering such torture? Well, they’re trying to close your cuticle cells and lock in moisture! You should just say yes next time,  and always incorporate this step at home. Closed cuticles look shinier, healthier and stronger!

Protect from Chlorine

It can be tempting to arrive on holiday and want to jump straight into the pool! But that chlorine will strip your hair faster than you can think of a pool-side cocktail! So, how to prevent brassy hair on holiday? Read on… Have you noticed there’s always a shower near a pool? There’s good reason, you should ALWAYS shower pre-dipl! This non-chemical water will act as a protection barrier. You hair will soak up the chlorine-free water and therefore not be able to soak up further chemically damaging, brassy hair turning pool water. When exiting the pool, rinse again in the chlorine-free water.

Use purple shampoo

There are plenty of shampoos out there specifically made to counteract brassiness! Most are purple or blue in colour as these are opposites of yellow and orange on the colour wheel and therefore cancel out the brassy tones! Investing in a great purple shampoo is the easiest way to keep brass at bay!

Check out our top picks! They’re sulphate-free too!

  • INSIGHT BLONDE cold reflections shampoo & Mask
  • Insight Anti-Yellow Shampoo 400ml
blonde shampoo prevent brassiness
INSIGHT BLONDE cold reflections shampoo & Mask
prevent brassy hair
Insight Anti-Yellow Shampoo 400ml

Now you know how to prevent brassy hair, you never have to worry again! (As long as you follow our steps!)

Comment below is you found our blog on how to prevent brassy hair useful!